Case studies
December 13, 2022

Model Campaign: Soi(e) Lingerie

Soi(e) Lingerie was looking for a diverse cast of women. Asian, Aboriginal, and fuller-bust models in their 20s-30s and find it a breeze working with theright.fit

The Breakdown:

BUDGET: $400/day, Half day shoot

TALENT APPLIED: 102

TALENT BOOKED: 4

Soi(e) Lingerie is all about inclusivity. They want to make sure they are the go-to brand that all women of shapes and sizes can run to for their bra essentials. Using the latest technology they create bras that fit all women and even the motto they live by is “You don't need to fit in. Our underwear will fit you.” this shows exactly how passionate they are about making sure no woman is left behind.

They wanted a diverse casting of women to show off just how versatile their bras are. Soi(e) Lingerie went to theright.fit looking for Asian, Aboriginal, and fuller-bust models in their 20s-30s. After posting the job listing they were happy to see the number of applications they got and how easy it was to cast them even though they required a specific body type and ethnicity.

Here is a selection of the photos from the shoot:

Women in their Soi(e) Lingerie
Women in their Soi(e) Lingerie
1 women in her Soi(e) Lingerie
Wanting to cast a diverse group of models for your next campaign? we’ve got you covered. With over 17,000 people in the marketplace available for work, we’re sure we have the perfect match for you. Simply post a listing of what you need, and let the talent come to you! It’s faster, more efficient, and more affordable than using an agent or manager. Get started today!

Here are the talent booked for the photoshoot:

Model Booked for Soi(e) Lingerie Campaign
Model Booked for Soi(e) Lingerie Campaign
Model Booked for Soi(e) Lingerie Campaign
Model Booked for Soi(e) Lingerie Campaign